Better Marketing Starts With Better GTM

I'm Rob Young. I spent five years as a senior analyst at IDC watching companies repeat the same GTM mistakes. Then I spent a decade inside them. The mistakes haven't changed. The cost has.

I've advised Microsoft, VMware, Dell, NVIDIA, Citrix, and ServiceNow. Led product marketing at IBM Security. Served as the first marketing leader at five venture-backed startups, typically seed through Series A-B, reporting directly to a first-time founder-CEO.

MarketingHQ is the platform I built for marketing leaders and founders who want the unfiltered version of what actually works.

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Working with MHQ

Rob works directly with B2B tech companies as a fractional CMO, workshop facilitator, trainer, and keynote speaker.

If your team is struggling with GTM alignment, positioning, or ICP clarity, or you need someone who's seen the pattern enough times to diagnose it fast, that's the work.

Fractional CMO: Embedded GTM leadership for B2B tech companies that need a marketing leader without the full-time hire. Rob works directly with the CEO, typically at moments where positioning, ICP clarity, and messaging determine whether the company scales or stalls.

Workshops & Training: Half and full-day sessions on GTM strategy, positioning, and messaging for marketing teams and revenue leaders

SKO & QBR Speaking: Keynotes and working sessions that give your team a framework, not just inspiration

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The GTM Clarity Framework

Most B2B tech companies keep fixing the wrong problem. The GTM Clarity Framework is a 5-step process that finds what's actually broken and builds the plan to fix it, before you spend another dollar going in the wrong direction.