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The operating manual for early-stage B2B marketing leaders
I'm Rob Young. I spent five years as a senior analyst at IDC watching companies repeat the same GTM mistakes. Then I spent a decade inside them, as the first marketing leader at five venture-backed startups, typically pre-seed through Series A-B, reporting directly to a first-time founder-CEO. The mistakes haven't changed. The cost has.
MarketingHQ is the operating manual for early-stage B2B marketing leaders, the founders and first marketing hires actually doing the work, who want the unfiltered version of what actually works.
Along the way I've advised Microsoft, VMware, Dell, NVIDIA, Citrix, and ServiceNow, and led product marketing at IBM Security. That analyst-plus-operator view is what MHQ is built on.
Inside MHQ:
GTM insights that don't waste your time (Weekly newsletter)
Peer conversations worth having (Live and in-person events)
Your next big marketing role (Job Board)
Working with MHQ
Rob works directly with B2B tech companies as a fractional CMO, workshop facilitator, trainer, and keynote speaker.
If your team is struggling with GTM alignment, positioning, or ICP clarity, or you need someone who's seen the pattern enough times to diagnose it fast, that's the work.
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Fractional CMO: Embedded GTM leadership for B2B tech companies that need a marketing leader without the full-time hire. Rob works directly with the CEO, typically at moments where positioning, ICP clarity, and messaging determine whether the company scales or stalls.
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Workshops & Training: Half and full-day sessions on GTM strategy, positioning, and messaging for marketing teams and revenue leaders
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SKO & QBR Speaking: Keynotes and working sessions that give your team a framework, not just inspiration
